Huawei 'Mate8'

Huawei ramping up their brand and quality of their product renders.



One of my first product projects and I end up having to step up to directing it due to logistics and other issues and with only 3 weeks to put it all together I relied on some super talented artists to make it happen.

Still

Approach

The core idea was to introduce this product in a graphic misterious way and highlight the key features on the film. Especially camera, fingerprint, screen and powerful processor and battery.

First part

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Second part

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Third part

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Busy weeks indeed…

Credits

Director: Jordi Bares
Agency: Huawei
Production: Glassworks Productions
Task: Director

Jordi Bares Written by:

Jordi Bares is a Creative Director/VFX Supervisor working for Framestore on some amazing projects.